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I AM AN
ENVIRONMENTAL 
MARKETING
STRATEGIST
HELPING COMPANIES
SCALE THEIR
POSITIVE IMPACT.

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About: Welcome

career and services

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UBQ MATERIALS

Climate-tech that converts unsorted waste into a bio based thermoplastic

Digital strategy development, managing teams to boost engagement, support product launches, elevate brand presence and drive conversions.

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THE NEW DENIM PROJECT

Sustainable design lab

and textile mill

Content creation for digital,  presentation decks, webinars, grant and event applications, and strategic press releases.

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HARBO TECHNOLOGIES

Rapid response

oil containment company

Targeted environmental marketing strategy for product promotion with compelling content and graphic design driving engagement.

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TELAVIVIAN

Journal and online magazine

SHIRA SHECHTER

Branding studio

ENVIRO

Architecture and consulting studio

Content creation and editing, social media management, and business development for the online mag and first printed issue.

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MOLET

Creative content production and edition for the studio’s diverse client base, ranging from real estate firms to floral companies.

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ZAVIT

Environmental consulting for a bank aiming to invest in green building, delivering market research and analysis of Central America's green building sector.

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BAOBAB

Upcycled wooden pallets

furniture studio

Storytelling across diverse platforms and channels such as company website, manifesto, and newly launched workshop.

Science and environment

news agency

Conducted environmental research to support

SEO-based articles highlighting the benefits of algae and the leading companies in the industry.

Organic cosmetics

personal care brand

Branding, content, social media management and development of social responsibility program "Manos Felices".

MY STORY

​​I was born and raised in Guatemala, a vibrant, multicultural country known for its volcanoes and eternal spring. After spending over a decade living and working in Israel, the startup nation, I am back in Guatemala, leveraging my experience to collaborate with organizations on a global scale.

Driven by purpose, I combine my creative and strategic skills with a passion for the environment. I earned my BA in Business Administration with a specialization in Marketing and my MA in Environmental Studies.

 

With over 10 years of experience as a marketing strategist in the environmental sector, I’ve built a strong foundation in essential marketing functions tailored to both B2C and B2B audiences in different industries.

 

My expertise extends beyond traditional marketing tactics—I excel in crafting narratives that not only highlight sustainability but also turn data insights into engaging stories. I drive conversions and amplify the positive influence of the companies I work with, helping them make a lasting, measurable difference.

Let's talk about you

Feel free to reach out—I’d love to hear about your project and discuss creative, impactful, and data-driven digital marketing strategies to amplify your vision around the globe.

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